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How Technology, AI and Decision Experiences are Reshaping Business and Society

For the past two decades, companies have competed by creating better products, delivering more information and reducing friction in the customer journey. The underlying assumption has been simple: if people have the right information, they will make the right decisions.

Today, that assumption is changing.

Technology is increasingly helping people interpret information, compare alternatives and make decisions. At the same time, growing complexity, misinformation and geopolitical uncertainty make trust more important than ever.

The organisations that succeed in the future will not simply be those with the best products or the most efficient customer journeys. They will be those that understand how decisions are made, create confidence in moments of uncertainty and help people make better choices.

This raises important questions for every organisation:

• How do we remain relevant as technology increasingly shapes customer behaviour?
• How do we design experiences that build confidence instead of confusion?
• How do leaders navigate a future where decision-making is increasingly augmented by AI?
• What capabilities will organisations need to earn trust in a rapidly changing world?

Join us for an evening exploring how technology, AI and decision experience design are reshaping the future of decision-making.

Speakers

Daniel Belfer, CEO, Saxo Bank

Jacob Falkencrone, Head of AI & Personalised Experience, Saxo Bank

Marie Kathrine Jensen, Partner & Strategic Design Director, Manyone

Program

16.30   Registration

17.00   Welcome & Introduction Martin Schradieck, Chairman, Danish-Swiss Chamber of Commerce : An introduction to the evening and why decision-making is becoming one of the most important competitive advantages for organisations

17.10    Saxo Bank’s Next Chapter by Daniel Belfer, CEO, Saxo Bank : A leadership perspective on Saxo Bank’s next chapter following the acquisition by J. Safra Sarasin, the evolving investment landscape, and the key market developments shaping investors and financial institutions today.

17:40    The Future Client Experience: Innovation and AI by Jacob Falkencrone, Head of AI & Personalised Experience, Saxo Bank :   How will AI transform the relationship between financial institutions and their clients?      This session explores how intelligent technologies are reshaping customer experiences, enabling greater personalisation and changing the way organisations support decision-making at scale.

18:10    The Role of Decision Experiences by Marie Kathrine Jensen, Partner & Strategic Design Director, Manyone :  For years, businesses have focused on creating seamless customer experiences. But as technology increasingly influences how customers evaluate information and make choices, organisations face a new challenge:      How do you stay relevant when decisions are increasingly supported — or influenced — by technology?       Marie Kathrine Jensen explores why the next competitive advantage lies in designing better decision experiences that build trust, reduce uncertainty and help customers make better choices.

18:40     Q&A

19:00     Networking, Drinks & Refreshments

This event is kindly sponsored by :